The Catertherm VIP Programme

catertherm vip

2020 was the year we’d all rather forget, but in 2021 we’re introducing a new concept which is really worth looking forward to.

As a loyal Catertherm customer, we wanted to reward your business with a comprehensive range of new benefits, including cold, hard cash. 

We know that as a key seller of our equipment, you’re on the front-line dealing with customers and their demanding needs. We want to ensure you’re up-to-speed and in-the-know about all our products (including the latest innovative equipment we continually add to our range). So we’re tailoring our on-site product presentations for you, making them a meaningful and informative experience. Your customers want extended warranty terms, which is why we’re giving you 24 months parts and labour warranties on all products. Plus, we’ll provide unlimited end-user demonstrations or unlimited equipment loans so everyone gets to know the products thoroughly.

Now here’s the best bit: As a reseller, you’ll get a rebate of up to 5% on your purchases from us at the end of the financial year. It’s not capped and it’s paid by transfer to the business, meaning you and the team can look forward to a generous reward at the end of a hard working year.

The Catertherm VIP Programme includes:


1. Prioritised responses on product queries, quotes, sales and support

We'll get back to your important correspondence as quick as humanly possible.

2. 24 months parts and labour warranty on all our products

We believe in our products so you can have peace of mind.

190124_K017(MSG4480) 2

3. Exclusive first trials & demonstrations of new products we want to introduce

Be on the forefront of what's coming to market.

freestanding heat lamp

4. Unlimited end-user demonstrations when required

We're at hand to show the great benefits of our product range.

chill trays

5. Unlimited use of loan equipment when required

Do you or the client need longer with the product? We have you covered.


6. On-site product presentation, once per year

We'll come to your office to introduce the latest products and get important feedback from your team so we can help you further.

Compass Trolley France

7. Up to 5% rebate on all your purchases

We'll pay your business a percentage of all purchases from Catertherm at the end of the financial year.


As a key Catertherm customer, you’re in the club once we’ve completed your yearly roadshow demonstration at your offices (lockdown pending). Your business will have to keep turnover with Catertherm to at least £20,000.00 per year to remain in the club.

At least once a year, we’ll do the roadshow demonstration to you and your staff so we can keep you up to date with the latest innovations and products. It’s really important for us too, as we get to learn exactly what keeps your business ticking over, meaning we can ensure we’re doing everything we can to help your business succeed.

The Rebate

At the end of our financial year (end of Feb) we’ll tally up your sales with us to work out what rebate your business has earned. Once your total purchases enter a higher bracket, all your purchases earn the higher rebate percentage. There’s a real incentive here to reach the top bracket. The chart below shows the earning brackets.

Total Purchase Value Rebate Percentage
£0 - £9,999.99
£10,000 - £24,999.99
£25,000 - £49,999.00
£50,000.00 - £99,999.99
£100,000 +

Say for example you turnover £95,000. Your entire purchases enter the 4% bracket, meaning you and your team earn £3,800. But if you and the team push to turnover £105,000, all the purchases enter the 5% bracket, meaning the rebate shoots up to £5,250. Well worth the push throughout the year.

As you can see, you and your team can earn an impressive sum for doing what you already do, on top of all of the other benefits we’re rolling out. So next time you’re with an end user, think of Catertherm, who can provide the professional service and expertise in food service.

How it begins

To get onboard, download the 2 documents which you can access with the links at the bottom of this page. Please read the terms and conditions and sign the agreement. After emailing the signed document over to us, speak to one of the Catertherm team who will be happy to welcome you in. We’ll get your team’s demonstration booked in and you can all start enjoying the benefits of the Catertherm VIP Programme.

Welcome to the club.

Speak to us on 01636 679415 or send over the completed documents to